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As for 10212, that set has to be going soon with B-Wing coming out, time to buy when it is on sale.
Target.com and TRU have them I'm guessing because no one wants to pay the shipping/Tax on them, or do not realize they still have them (and for retail).
Does this mean they are gone? MAybe maybe not, but it appears that they went to Sold out for a brief time at lego.com and now they are call for product availability.
This has occurred in the past though, but this may mean they are EOL soon.
Nobody wants to pay tax? That a shame because you are still responsible to PAY TAX if you live in states that have sales tax.
When you search for it on the web site, it comes up "add to bag", then you try and it says "sold out". Didn't try actually adding it to my bag.
Possible that was a mistake, we shall see. If it really is gone now, it should do well since I don't think everyone and their brother has been stocking this one.
Of course, I will point out the insanity of IS going now, when it is 2 years newer than DS, it is possible that DS is just that set that simply won't die and will be here 2 more years.
Of course, if it did... oh boy would it go up fast in the after market. :)
The weight of the two boxes does not explain the price difference either.
So on a per dollar invested basis, I would bet that SSD is the more profitable set, even if lower volume.
Personally I cannot imagine any other mega set doing as well as DS, which is easily the most iconic location in the films. (It helps that the playset can integrate scenes from two different movies.) I think there's logic to breaking up future playsets into smaller chunks, especially when targeting beyond the AFOL audience. Even I, as an AFOL, would likely not pay $400 for any other setting. (I say this now . . . .) Each individual set would cost far less than the daunting price tag of the DS, but when added together become a "hundreds of dollars" investment.
LEGO has kind of pioneered this with "related" sets over the past couple of years -- the various Hoth sets, the various Endor sets. Going modular allows LEGO to deliver the massive scale that hardcore fans want, yet also produce more affordable chunks that appeal to a wider audience.
On a related note, finally picked up Death Star yesterday (was passing through Delaware so tax free (legally :) ) + 10% off coupon plus $35 in VIP points (and earned $15 more with the purchase). Now I have to decide whether to rip it open and build or hang on to it for a special occasion.
Once you build the DS, you should understand. Nothing I've built comes close to 10188 in terms of "wow" moments during the build. Yes, other sets are impressive, yes other sets are neat, but the multiple "oh that is cool!" moments during DS when you remember the movies, how well they did it, will be hard to reproduce.
Don't underestimate the number of people who can afford a $400 toy, for their kids or themselves. Power Wheels, which tends to be a $250-$500 toy, broke the 1 Million units per year mark in 1990, since then they have sold over 25 million of the things...
There is indeed a market for such a toy.
Agreed. What's even more ridiculous is they still sell despite making thousands of these.
I haven't seen the SW IS restocked at the MOA Lego store. Pretty sure it's flying EOL zone.
Thankfully I sold all that I had a few weeks ago! :)
Hmm, time to buy more?
"LEGO Star Wars - Saturday, July 14
May the Force be with San Diego Comic-Con visitors as LEGO Systems unveils the new LEGO Star Wars Rancor Pit construction set, one of 20 new LEGO Star Wars sets launching in 2013 and a sneak preview of the latest LEGO Star Wars episode slated to air on Cartoon Network. To complete this day’s expedition, a one-of-a-kind 5-inch Luke Skywalker in LEGO form will be given away to one lucky winner who enters the raffle."
Edit: Oops, wrong link. That should be the right one now.
I also noticed that their billing system is kind of strange. Like despite originally doing a "credit reservation" or whatever it's called on my account when I ordered the chess set and some pick a brick stuff a month ago, they only actually charged the chess set more than a week later (with a separate, overlapping credit reservation), and only yesterday charged the pick a brick parts! That's a bit strange, if you ask me.
So we may well see this for Black Friday after all... :)