Shopping at LEGO or Amazon?
Please use our links: LEGO.com Amazon
As an Amazon Associate we earn from qualifying purchases.

Lego trialling digital VIP cards

245

Comments

  • CCCCCC UKMember Posts: 18,312
    edited July 2019
    pgeorge said:
    In general, all the tests are done before.

    Past experience indicates that either they aren't or the testing team is rather inept, especially for promos (1p black card MF stands for non-black card holders!) or order limits.

    The latter especially is dreadful on lego.com. If a user is logged in and can place an order for a product then they should not be cancelling the order if another system later determines that you have ordered too many in the past. If they know I have ordered 4, and the limit is 5, then don't let me order more than 1. Don't allow it then cancel orders. Worse still, if you phone customer service to ask how many you can order, they cannot tell you how many you have ordered. Their advice is to put in another order for a lower number and see if it gets cancelled. If the limit is 5, this is not so bad. But if the limit is 100, then that is many orders that need to be placed and cancelled. It happened to me on CMFs. I tried to order 100 and they cancelled. They couldn't tell me how many I had previously ordered. So I ordered 99, got cancelled, then 98, then 97 and so on. Turns out we had bought five a while back that were blocking the order. One LEGO database knew this, but one did not. Luckily we hadn't ordered 30 in the past!
  • pgeorgepgeorge Brussels | SpainMember Posts: 12
    CCC said:
    pgeorge said:
    In general, all the tests are done before.

    Past experience indicates that either they aren't or the testing team is rather inept, especially for promos (1p black card MF stands for non-black card holders!) or order limits.
    I was meaning more in IT projects, web development, etc..
    But every company is different (and i agree with you also)
  • Lego_StarLego_Star ... in a galaxy far, far away.Member Posts: 2,147
    It's up. I logged in to the new rewards centre and got...



    And that about sums it up.
    Baby_Yoda
  • Coolguy5000Coolguy5000 Ireland Member Posts: 1,533
    It's up on mobile. One of the new things is to exchange points for stuff... 15,000 points gets you the exclusive bat pod set from  few years back!!!! Though all my points have gone???
  • Coolguy5000Coolguy5000 Ireland Member Posts: 1,533
    Typing as I discover more! Marvel prints are available as points instead as well. You can now earn points for activities. 

    Points are exchanged for money off amount. €5 previously required 100 points (at 1 point per euro) now required 750! So the points have definitely changed.
  • maniacmaniac Yorkshire, UKMember Posts: 814
    edited July 2019
    Typing as I discover more! Marvel prints are available as points instead as well. You can now earn points for activities. 

    Points are exchanged for money off amount. €5 previously required 100 points (at 1 point per euro) now required 750! So the points have definitely changed.
    800pts per £5 at UK so it's roughly accounting for currency values now.

    Also 100pts can be earned for 'free' by doing 4 very easy tasks.
  • ShropshireShropshire UKMember Posts: 204
    it's back up..... everything there as expected... new Rewards site to earn/redeem... only thing I've noticed is my wish list is wiped. but everything else eg. order history and points etc all there
  • ersiersi SlovakiaMember Posts: 227
    What was the conversion? I had 665 vip points and now I have 4995
  • Lego_StarLego_Star ... in a galaxy far, far away.Member Posts: 2,147
    edited July 2019
    I'm really disappointed. I've been reading the faq's and it all seems to be driven online.

    Social media qualified rewards - euch.

    No more spending points in store. Who wants to order a cool reward and have it delivered trashed? You lose points on returned redeemed rewards?! And that's if you can even get into the rewards centre.

    Points now on ex vat values it seems.

    My existing points are now worthless to me.
    What is the point of a rewards scheme that no longer supports or encourages visits to store?
  • ShropshireShropshire UKMember Posts: 204

    Looks like points have a new structure so whereas I had £115 to spend, I've now got 19,000 points which I can redeem for discount/gift vouchers. 16,000 points = £100 voucher so 160 points per £

    but... in the list of other things can redeem for - can't see myself redeeming 10 points for a colouring sheet... but the option for a ticket to LEGO House for 250 points is remarkable good value - or a mistake... at 250 points per ticket that's equivalent to £1.56 per ticket whereas it's usually 229 DKK online which is around £25 per ticket...

  • DiggydoesDiggydoes Cologne/GermanyMember Posts: 1,079
    Somehow the description of the Bat-Pod reads,as if it‘s not coming in the Original Box,but rather loose parts incl.the Original Instructions?!
    otherwise it would be a awesome deal to trade off for Points?!
  • ShropshireShropshire UKMember Posts: 204

    @Lego_Star

    you can redeem points to get a voucher to use shopping online with lego S&H, so no different to today other than you go get the vouchers first and put the codes into the checkout rather than being able to redeem direct... and of course will need to redeem in set values £5, £10 etc. not sure if can use more than one code on checkout eg. a £5 and a £10 voucher or just one, need to try that.

    so you can still spend on buying actual Lego from S&H

  • Lego_StarLego_Star ... in a galaxy far, far away.Member Posts: 2,147
    The lego house ticket sounds like a currency mistake.
  • ShropshireShropshire UKMember Posts: 204
    they have just changed the Lego House ticket from 250 points to 2500 points in the last few seconds - literally..... still great value at £15.60 per ticket
  • gmonkey76gmonkey76 ChicagoMember Posts: 1,531
    What a joke. My points are gone. I'm sure they will be back later or if I call CS. I have to spend more to get the same money value as before. Looks like I'll be spending even less at the LEGO Store, and more somewhere else.
  • ersiersi SlovakiaMember Posts: 227
    Does someone know conversion rate? I think I have got a bit less points than I should. Also If you can redeem just one code in cart that is really bad for me
  • ShropshireShropshire UKMember Posts: 204
    edited July 2019

    worked example:

    Old scheme, spend £100, get 100 points worth £5

    New scheme, spend £100, £83.33 ex Tax, get 800 points (seems to be about 9.6 points per £ from a few tests) which at 160/£  is worth £5

    so exactly same earning as before - if my maths is correct.

    in terms of transferring to new, seems they've used same formulas so you get exact same spending power/value as before. I had £115, now got £118.85 as I was close to next 100 points previously. Seems to be penny perfect in my case.

    So for me, well done TLG = spot on.

  • BumblepantsBumblepants DFWMember Posts: 6,157
    edited July 2019
    Looks like they want you to spend points on a lot of trash items like 'enter to win' or '7 day xbox game pass'. Now we know where they got the inspiration for the Fairground Minifigure pack, the VIP team are all carnies trying to rig things against us!

    edit: How could i forget 10 points to download a coloring sheet!
    gmonkey76
  • Ian_SIan_S UKMember Posts: 63

    I presume that in-store redemption is coming given that there are placeholders for it on the site but they're all showing zero points and sold out at present.  But come on Lego if this is an incompatibility between the new VIP system and your current in-store POS why wouldn't you get that update in place BEFORE launching the new VIP system?

    Also, I've yet to find how many points are earned per £ spent under the new scheme?  I wonder if the effective discount will have dropped lowered than the existing 5%?

    Is it possible that points will be earned at different rates dependent on where the purchase was made?

    Nice to see a typical day one Lego IT project being *ahem* a bit rough around the edges as usual though!

  • 560Heliport560Heliport Twin Cities, MN, USAMember Posts: 1,174
    [email protected] seems to say, in the huge amount of details about the new VIP program, that you can redeem points in-store, but doesn't say how. If I have to go online and get some kind of voucher first, I'll close my account. I don't buy from LEGO.com, except a couple of small B&P orders; I drive right past the Mall of America LEGO store going to and from work. If they make it more complicated to redeem points, forget it: I'll limit my purchases there to PAB cups.
  • benbacardibenbacardi EnglandMember Posts: 498
    Ian_S said:

    Also, I've yet to find how many points are earned per £ spent under the new scheme? 

    A CS employee told me it's roughly 8 points per £, but it can vary slightly per set. 
    Ian_S
  • gmonkey76gmonkey76 ChicagoMember Posts: 1,531
    Just got off the phone with CS, and they said all the points should be back by tomorrow. It's a problem with the system and they have had many call on it.
  • benbacardibenbacardi EnglandMember Posts: 498
    [email protected] seems to say, in the huge amount of details about the new VIP program, that you can redeem points in-store, but doesn't say how. If I have to go online and get some kind of voucher first, I'll close my account. I don't buy from LEGO.com, except a couple of small B&P orders; I drive right past the Mall of America LEGO store going to and from work. If they make it more complicated to redeem points, forget it: I'll limit my purchases there to PAB cups.
    The FAQs do actually answer you:

    I have redeemed VIP Points for money off my next purchase at the Official LEGO Store. What happens next?

    We have automatically applied this discount to your VIP account. The next time you make a purchase at a LEGO Store, simply show your VIP Card to the Brick Specialist there and they will apply your VIP discount to your purchase. Keep in mind that these vouchers will expire after 30 days.

    You have to go online, convert some of your points into a virtual voucher, and that'll then get applied when you show your card at the store.

  • ShropshireShropshire UKMember Posts: 204
    It's 9.6 per £ as the new rules are you earn based on ex-TAX figures... but that's the same as 8 per £ based on gross inc-TAX figures which the scheme isn't based on but is easier to understand.
  • benbacardibenbacardi EnglandMember Posts: 498
    ^ That just confuses me... An example set is £84.99 and gets me 680 VIP points. That's 85 * 8. Where does the 9.6 come in? :-/
  • teal93mr2teal93mr2 USAMember Posts: 967
    Wow looks like you do have to redeem for vouchers (which expire in 30 days).  2600 points = $20 off.  I had $30 in points prior to the change and I am showing 3981.  So I guess the conversion worked out but it appears that you have to redeem a voucher to use in store (currently not available).  What a joke!
    gmonkey76
  • dmcc0dmcc0 Nae far fae AberdeenMember Posts: 774
    @benbacardi Your £85 set is 70.83 without the VAT.  9.6 * 70.83 = 680

  • benbacardibenbacardi EnglandMember Posts: 498
    @dmcc0 Oh I see, thank you. So talking about it in terms of excluding VAT and 9.6 is kind of pointless, as we never see that figure or care about it...
  • BrainsluggedBrainslugged England (the grim North)Member Posts: 1,106
    So I did have £295 of credit. Now I have zero points. That seems like a really crappy exchange rate!
  • Th1nDieselTh1nDiesel UKMember Posts: 576
    I redeemed 500 points for the new Marvel print (works out at £3.12) but you have to add the code to an order to be able to get it delivered; there isn't a way at present to just get the print on its own. Spoke to CS who advised me to call back in a few days, once they've work out how it all works :-( 
  • Ian_SIan_S UKMember Posts: 63

    Am I alone in thinking that this whole points inflation scheme seems like a way for Lego to introduce low points value "rewards" to ebb away the points?  10 points to "download a LEGO colouring sheet"... really, anyone? 

    It appears that LEGO may be using a 3rd party service ("Crowdtwist") who are a "SaaS loyalty program" company.  Hmm, I look forward to carefully scrutinising the T&C's for this new scheme once all becomes clear.

    I REALLY don't want to sound so negative, Lego didn't have to give us 5% so I appreciated that something is better than nothing all these years.  But if this change just turns into a cynical way to grab more data (i.e. "Social media qualified rewards - euch." as @Lego_Star said) then a little bit of the sparkle comes off the LEGO brand in my mind and that's a great shame.

    (I know it's early days, so I don't want to overly prejudge.  Let's just say I'll have a wryly cocked eyebrow for a while).

    Lego_Stargmonkey76
  • 560Heliport560Heliport Twin Cities, MN, USAMember Posts: 1,174
    @benbacardi apparently we see different FAQs!
  • bandit778bandit778 Docking Bay 94. Member Posts: 2,060
    I'll wait until they Iron out the kinks before passing judgement but for the time being I'm glad I blew all my points on the UCS Y-Wing back in February.

    The only bit that sort of annoys me is the availability of the Bat-Pod.
    Turns out the winners don't have 1of 1000 exclusive sets made as they appear to have found more. Roll on when they find the pallet of Gold R2's.
    gmonkey76
  • Russell844Russell844 California, USAMember Posts: 1,898
    I has a $10 reward before but now apparently I only have enough points for a $5 reward.
  • teal93mr2teal93mr2 USAMember Posts: 967
    But for 15,000 points you can get a batpod without the box!  😂😂😂
  • Switchfoot55Switchfoot55 The Northwest, USAMember Posts: 1,743
    I'm more upset that my Wishlist emptied out...
    jnscoelhoFizyx
  • BumblepantsBumblepants DFWMember Posts: 6,157
    I'm more upset that my Wishlist emptied out...
    Yeah but what about coloring sheets?! You can have those now.
    Switchfoot55gmonkey76FizyxBoomstick
  • BastyBasty LondonMember Posts: 270
    It feels like somebody emptied their attic and are now trying to get rid of the shit on the Lego website. 
    BumblepantsLego_StarBaby_YodadavetheoxygenmanBoomstick
  • AleyditaAleydita BelgiumMember Posts: 845
    Set #40178-1 can be bought for 500 points, which works out at £3.33. This isn't bad at all.
    Infinityman
  • CCCCCC UKMember Posts: 18,312
    Earlier I had enough points for £30 off. Now I have enough for a £20 plus only one £5 voucher, so only £25 off.

    Not good LEGO.
  • pxchrispxchris Oregon, USAMember Posts: 669
    I still haven't even been able to log into the new rewards center...

    However, after reading all your comments, I'm glad I used up most of my VIP points last month.
  • CCCCCC UKMember Posts: 18,312
    Although they have the LEGO® Iconic VIP Set at 500 points, which is £3.12. That seems quite cheap.

    But for physical rewards ...

    "Keep in mind that these vouchers will expire after 30 days. You can only apply one physical reward per order."

    They are maximising the number of orders you need to place to get these free gifts.


  • Russell844Russell844 California, USAMember Posts: 1,898
    teal93mr2 said:
    But for 15,000 points you can get a batpod without the box!  😂😂😂
    But I already won one :D
    gmonkey76
  • CCCCCC UKMember Posts: 18,312
    I redeemed 500 points for the new Marvel print (works out at £3.12) but you have to add the code to an order to be able to get it delivered; there isn't a way at present to just get the print on its own. Spoke to CS who advised me to call back in a few days, once they've work out how it all works :-( 
    And you have to place that order within 30 days or lose it. Hopefully they will know what they are doing within that time frame.

  • omniumomnium Brickenham, UKMember Posts: 800
    I hope they don't fix the "bug" where you can get more than 1 x GWP by placing multiple orders! :-O
  • CCCCCC UKMember Posts: 18,312
    teal93mr2 said:
    But for 15,000 points you can get a batpod without the box!  😂😂😂
    Or you can download 1500 colouring sheets. Although currently there are only six to choose from and you can only buy them once.

    Mynatt
  • CCCCCC UKMember Posts: 18,312
    CCC said:
    Earlier I had enough points for £30 off. Now I have enough for a £20 plus only one £5 voucher, so only £25 off.

    Not good LEGO.
    Interesting, I now do have enough for £30 of vouchers. Maybe it went live while they were still updating totals...? Of course this is 10 minutes after I emailed complaining so now it looks like I cannot do maths.



    Lego_StarBoomstick
  • pgeorgepgeorge Brussels | SpainMember Posts: 12
    pxchris said:
    I still haven't even been able to log into the new rewards center...

    However, after reading all your comments, I'm glad I used up most of my VIP points last month.
    if you use adblock or similar, disable it (was my issue)
    pxchris
  • Lego_StarLego_Star ... in a galaxy far, far away.Member Posts: 2,147
    Well said @ccc referring to your maximising orders comment...

    Get your free reward, pay for delivery (when we put that bit live, eventually) or place an order for at least £50 a time whenever you want to redeem a single reward.

    I stand by my original comments and reiterate this one. My points are now worthless to me.

    And to boot, if I continue to shop in LEGO brand stores, the loyalty scheme no longer supports or incentivises the purchases of large sets, or visits to the store in general. Every future purchase I might make will cost automatically cost 5% more. Can't say that's an improvement. Can't say that incentivises loyalty.

    Give us the old reward scheme back. Keep your new half baked, poorly implemented, poorly communicated and didn't bother to test and didn't bother to train the staff on disaster area to yourselves LEGO.

    Incidentally, isn't it funny how there is no news item on any of the LEGO fan sites about it?
    Brainsluggedgmonkey76tomahawkerBoomstick
  • CCCCCC UKMember Posts: 18,312
    Ian_S said: 

    It appears that LEGO may be using a 3rd party service ("Crowdtwist") who are a "SaaS loyalty program" company.  Hmm, I look forward to carefully scrutinising the T&C's for this new scheme once all becomes clear.

    (I know it's early days, so I don't want to overly prejudge.  Let's just say I'll have a wryly cocked eyebrow for a while).

    Also if you hover over the "Get VIP card" the link is to:


    with loads of other characters (maybe account specific). The link is currently dead. Calling a subsite falselego does not give much confidence. But again, seems to be a third party marketing site.

    Ian_SLego_Star
Sign In or Register to comment.

Shopping at LEGO.com or Amazon?

Please use our links: LEGO.com Amazon

Recent discussions Categories Privacy Policy

Howdy, Stranger!

It looks like you're new here. If you want to get involved, click one of these buttons!

Brickset.com is a participant in the Amazon Services LLC Associates Program, the Amazon.com.ca, Inc. Associates Program and the Amazon EU Associates Programme, which are affiliate advertising programs designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.

As an Amazon Associate we earn from qualifying purchases.