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Comments
What I would prefer is that Lego continued with a few less licenses and a few more original themes.
They do not need to be repeat themes or necessarily bring back discontinued themes, just more unique new themes.
I don't have a lot, however I would certainly like to see something... Perhaps I'm showing my age, but...
Fright Knights and Majisto should be resurrected in a new combined Castle Theme where the evil Bat Lord and his Witchy companion are fighting the anti-heroic Majisto and his Dragon Knights.
Blacktron and M-Tron need to return in a Classic Space based Theme the likes of which includes Magnetic bricks returning.
And last, but certainly not least, Lord Vortech could be released from LEGO Dimensions in a brand new twist on a very niche and limited run Theme known as Time Twisters... Where whacky builds akin to The LEGO Movie could be used to hodgepodge time traveling heroes and villains from across the LEGO Universe to protect or deconstruct the world of LEGO. As a bonus we could get the Foundation Elements and those nifty shield prints re-used from the Gateway set in a larger and more detailed build akin to Stargate or something.
OOOOOH YEAH! Ahem, one final, final Theme. AQUANAUTS. And I'm not talking about that silly attempt to bring in more aqua based sets from a while back. I want my Aquanauts, Aquasharks and Aqua Raiders duking it out for control of the Underwater Crystals of Power.
Think Speed Champions but for the railroad.
It's more disappointing when you read the thread, but then realize it would have the same effect if you didn't read the thread.
I also think that as flexible as Lego's brand standards are, a series like Game of Thrones that features not just violence and sexuality but also sexual violence and rape would go well beyond what Lego would be willing to license even if the market WAS there.
As for what constitutes “selling well enough”, for most themes the answer is “enough that it justifies the resources it takes to produce.” That includes both licensing costs and production costs, and doesn’t just mean breaking even—it also means selling better than potential licensed or non-licensed alternatives. It’s the latter I’m skeptical of, especially if you want to focus entirely on the adult demographic. Architecture-style sets serve a niche demographic as is, and sets like that based on a TV series that, I emphasize, is only available on premium channels in the U.S., makes the potential audience a mere fraction of that. I find it hard to believe that there’d be any point to bending Lego’s brand standards and family-friendly reputation to the breaking point for a licensed theme with such marginal chances of success—not when there are so many more promising alternatives out there.
I think Elves shows that a strong fantasy line where you have themed characters and a story can sell. With HP center stage for fantasy, and Nexo Knights having been out for a while, I suspect that HP and Nexo Knights will need to be gone before another castle type theme happens.