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Comments
Maybe a little overpriced at £34.99, but £19.99 would be a steal...
If they charged the same price for a 2x4 brick and a mini figure, then people would soon stop playing with Lego. It would be incredibly expensive.
$90 is ridiculous enough, but £100 (at the time of release the equivalent RRP in Canada was £50). What the Megablock were they thinking? Then you get screwed again for £30 for a 20 minute level and a handful of bricks. If it wasn't for LEGO collectors it would of died on its arse.
I do agree that it is a little overpriced at £34.99, as I said earlier, but claiming that it's worth only £19.99 is just unrealistic.
@JudgeChuck - those mini builds really aren't worth the extra tax IMO. If the dog was a new design, the bike a new / rare colour and the trees were a new design (or Cypress) then I would have more reason to accept the price. Not enough to excite me at the current RRP, and before I knew the price I was excited about this set. OK, 24.99 tops, no more than that though.
There is a downside with three small sets as there are additional costs (for Lego and retailers and hence us) in having each set. Split a bigger set in three and it is likely to cost more not less.
While not absolutely outrageous at 1300 pieces and 8 minifigures, it still seems about $20 higher than it should be to me. I just noticed it while browsing this morning and the price caught me off guard.
Regarding the Changing Seasons set, it does have a light brick with it, which could be part of the price factor.
Nonetheless, that should be the 2016 winner of worst RRP. (The CMFs should always occupy the second spot.)
Definitely Gas Station. And almost all of SW line.
However, most of standard sets are likely to be discounted sooner or later. In Poland for example, buying non-exclusive set at RRP is ridiculous. You can always find them 10-20% cheaper somewhere, usually even a few days after release. CMF as well. D2C prices are more worrying as finding some of them below RRP is next to impossible. And 5% discount in VIP points is hardly comforting.
So I say Batcave, Hoth and The Village.
I suppose it is highly requested due to the lack of a recent release as others have pointed out, but still, that's just way too much for what are fairly standard pieces.
Is it a common and agreed belief that about 10-11 cents per piece is a fair retail price value?
Is this set even intended for children? Or just AFOLs? Because I cannot see a lot of parents paying that kind of price for a Town set.
Sometimes it's hard to understand why certain City sets (like this one, or the Spaceport from last year) are priced so high compared to other themes. But I DEFINITELY understand why the LEGO Group doesn't foresee this pricing structure causing them any problems.
^ Maybe they are testing the waters. Making one set in a wave conspicuously more expensive than the piece count would indicate and finding out if it suffers against the others. If sales are poor, then it revises it's strategy, if sales are slid, then it has data suggesting the prices can go up across the board. I imagine it will be cyclical, when they see what gets onto Amazon at -25% or more...
With the added free fountain set I feel like I got a decent deal overall. However, a potential second purchase would have to come with a decent discount (so not at S@H).
Part of my ire draws from the fact that the most current A-wing iteration 75003 was regularly available for $16-17 from multiple retailers.
Don't get me wrong — the new set definitely has an unusually hefty price compared to its piece count and weight. For comparison's sake, in 2015, #75103 had a considerably higher weight and piece count as well as more figs for the same price, while #75096 had a considerably lower piece count but weighed even more. And the year before that, the $90 sets #75053 and #75058 both had over 900 pieces (more in line with what you'd expect from a $90 set) and weighed upwards of 1.5kg. Even this year, while the weight of #75158 is not yet known, it's got 932 pieces which seems like a much fairer value for a $90 set.
With all that said, I have a hard time imagining a anything less than $70 RRP as a fair base price for 75150. Markdowns like the ones you mention for the previous A-Wing are a separate matter. There's no telling what sort of markdowns this set will see by the time it retires.
With regard to some other comments I've seen in this thread, CMF prices generally don't bother me. By price-per-piece alone they may not be a great value, but anybody can tell you the reasons why price-per-piece is an imperfect measure of value for money. The collectible minifigures have an obviously disproportionate number of new molds, prints, and recolors relative to their size. An average Series 15 fig, for example, has 7.5 pieces including 1 new mold, 3.75 new decorated elements, and 2.25 new recolors.
Can you imagine any other type of modern System set where around 50% of its parts are uniquely printed, 13% of its parts are new molds, and 30% of its pieces are new recolors? $4 on the primary market for a generic minifigure with no unique elements seems outrageous (for comparison, the classic minifigure packs from the 80s and 90s like #6102, #6103, and #6105 tended to be priced at what today would be around $2 per fig), but for such a unique minifigure I think it's within reason.
Sets that often DO strike me as overpriced at RRP are the $15 extended-line minifigure packs like #853570 Police Accessory Set. Though how egregious the price seems varies based on the uniqueness of their contents. Again, I'm not opposed to paying $3–4 per fig for figs with wholly unique prints like Wooo and Howla from #851342 Ninja Army Building Set or all four figs from #853544 Ninjago Accessory Set. At that price it's effectively like getting a $1 discount on four CMFs (albeit without any unique molds). But none of the figs from 853570 are remotely unique — all four of them appear in #60130, and half of them appear in the $10 #60127 Prison Island Starter Set — so this is basically a starter set with 70% fewer bricks for a 50% higher price!
I hope the new Ninjago Accessory Set is a sign of things to come, and LEGO will shift towards having unique figs in all of these packs. But I had the same hope after the two unique figs in last year's Ninja Army Building Set, and sadly that trend has been slow to spread to other themes. :(