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Not sure if this has been mentioned. I also posted this on lego.com. I just thought of this yesterday, but how about a LEGO DISNEYLAND?? Sets to build: ENDLESS!
castle/moat
fantasy land
main street can be like a green grocer, pet shop build
the train that runs around DL with front entrance!
monorail system!
tarzan tree house
frontier land roller coaster
haunted mansion!
small sets like goofey's house, mini's house, etc...
they can even incorporate the POTC theme into this!
the list can go on and on and collectors/kids can collect all sets to actually build a LEGO Disneyland! Kind of like a themed City set with people and kid minifigs. They can also make Disney employee minifigs with the uniform and such. What a better way to actually make the kids want to go there!
Minifigs galore with all the main characters and then some
i think duplo had some disney themed sets, even Winnie the Pooh why not regular LEGO?? Seems as if LEGO has the POTC, Cars, Toy Story themes and they seem to be well established with LEGO. This would be a win for LEGO, Disney, kids, parents, collectors.

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How do you represent icons such as Splash Mountain, the Matterhorn, Space Mountain, Small World, etc. in minifig scale and still hit a reasonable price point? hard to see it.
They also have the HUGE beautiful Lego store in downtown Disney.
So, What was your point? ;)
So many rides and famous buildings and settings to choose from.
Monorail, Main Street, Main Street Train Station, Cinderella's Castle, Splash Mountain, Thunder Mountain, Haunted Mansion, Sky Rockets, Tom Sawyer's Island, Journey into Imagination, Catastrophe Canyon, Disney Studios Ear Tower, Electrical Parade, etc.
AND dont forget the minifigs! Many options and can even have an exclusive Walt Disney minifig!
gsy971-I am happy you posted on Lego.com. They do like ideas. I know I posted this somewhere before, but my youngest was on a Lego panel and they got to vote on future sets. He also took a ton of surveys on future sets with questions such as: Would you like to see a podracer set return? ect. They did like one of his ideas and people voted on it. So, I know Lego does like input. Who knows....maybe they will contact you. That would be exciting!!!
I would assume this would be very much an America seller. You have to remember that a lot of Lego's customers may never have been to Disneyland.
As I say, I have been, but if you put a model of 'Tarzan tree house' in front of me I would have no idea what that is. It would be a tree house. Same with haunted mansion, it would be just 'A' haunted mansion.
I can appreciate how some would think it amazing because they have been (possibly a few times), but it would also mean absolutley nothing to others that have not been.
Just my opinion.
Even if Levi fans are not interested in the Disney theme, iam sure a haunted mansion build set would spark major intrest to all. One just needs to look at the creator series.
I admit I hadnt thought of the long term, constant audience, although Lego dont really do sets 'longterm' do they??
I have to disagree with the comparison to Harry Potter, I can't see how you could possibly put them side by side, you take in England, I would say 99% of us have heard of HP, huge majority have either read, watched, played, wear HP merchandise, it is a complete no brainer that HP would sell. Compare that to a theme park on the other side of the world (figuratively - and not counting Paris! :p), that most haven't been to and costs far too much for them to be going to anytime soon. Again if you asked 99% of UK kids where Tarzan tree house is, they wouldnt have a scooby (Doo - clue).
You say Lego doesn't do long term? Uh.....Star Wars, castle theme, space theme...city?
So u think harry potter is worldwide, more popular than disney? Cmon now. No doubt HP is crazily popular, but you are talking about whats popular in the UK compared to the world. Remember Lego is a worldwide market. Disney has been a phenomenon since the 50's and is has become one of those companies who rule the world. And wasnt tarzan a british story anyway? Just because you don't care about Disneyland, doesn't mean majority of the world doesn't either. Remember that Disney castle is very iconic seen on many movie openings. Since Disney has been around since the 50's, Disney appeals to old and young while HP is nrly only about 12 yrs old? Hopefully my 5 yr old son will read the books in about 5 years....oh but he knew mickey mouse at age 2. Oh yeah Disney has a dedicated channel. I can't find the Harry Potter chanel. I really cant see how you can compare HP to DL. Sorry but Disney is still going. JK has wrote the final chapter years ago.
When I say long term I mean a set... not a theme. So what I mean is, if they released '97457 - Tarzan Tree House' surely they wouldnt sell the set for 5-10-20 years, they never sell sets constantly every year, they all retire at some point.
And I wasn't comparing HP to 'Disney', just the park. Don't get me wrong I think Disney in general would be a huge draw. And I also agree that the Haunted Mansion may sell as its a Haunted Mansion and therefore cool :p and Tarzan may sell as its Tarzan. I just don't personally see 'Disneyland' as a theme.
Which of these 2 sets would you expect TLG to have sold more of over the past 2 years:
Hagrids Hut or Catastrophe Canyon (picked at random, dont even know what it is!)
You have to remember TLG want to make a profit as quick as possible, so although Disneyland sets may be a long term slow burner, I would think they want to jump on what is BIG and NOW! e.g. Star Wars/HP/CARS/LOTR etc and ride it for a few years until the next BIG thing. Agree 100% Disney in general could be very popular.
An amusement park theme would be quite tricky - the fun thing about amusement parks is the RIDES - and despite some ingenious MOC builds that I've seen recently it's really hard to get working rides into a price-effective set without a huge investment in specialised parts...
Mr Benn, I am not sure how to get this across but my idea lies within TLG's attempt to make iconoclastic DL attractions and by no means EVERY single one to exact scale fully working replicas. Yes there are some needed attractions that are a bit complicated but again don't underestimate Lego designers to come up with what would seem to be a complicated set made by a minimal amount of existing bricks, which could satisfy the kids and kids at heart. If we want full scale functioning everything, we should leave that to the customizers.
Disney castle, main street, front entrance, monorail, frontiter land, Disney train, go carts, fantasy land rides, tree house, haunted mansion, all the character home, yes even small world. These are VERY doable. Yes there will be challenges like the matehorn, but have faith in the designers. Have faith. That is why we love Lego so muc
Stunning timing - Just got spammed by 'Disney Destinations'.
What about ideas for minifigs?
Exclusive Walt Disney?
Micky, Mini, Donald, Goofy, Pluto (not sure if this would be a minifig)
Disney human employees
Here is another LEGO licensed theme idea....LEGO Muppets!
100 minifigs? i know Disney has characters galore but i was just thinking the main staples and maybe the 7 dwarfs and the kid characters of donald (weren't there 3 of them) and a kid micky?
I honestly think that in the spirit of the Disney World/Land theme the minifigs of Mickey, Minnie, Donald, Goofy, etc. should be minifigs with "character helmets" on like the man in the gorilla suit Minifig. I know I'd get a kick out of it if they did it that way!!!
You could basically do any character you wanted for a Minifig.
I like the idea of Walt Disney.
Lego could also produce minifigs in costume for each land (Adventure Land workers wear different outfits compared to TommorrowLand workers).
I disagree that a majority of people wouldn't know what these sets were about. I think many many people WOULD!
Even if you have never been to the parks chances are you'd recognize some of the more iconic rides and buildings. Disney is VERY good at keeping their image out there all over the world (via books, video games, movies, etc).
True smaller rides and rides that are one park specific wouldn't get the same recognition, so Disney would probably stick to the big stuff.
The Haunted Mansion (as an example) just had a movie made about it a few years ago, is present at all the parks around the world as a ride, is featured as an area in the video game Epic Mickey, is featured in the Disney Parks Xbox Kinect game, is featured in the book series "Kingdom Keepers" (also being made into a movie soon).
The Iconic Castle is viewed at the beginning of every movie, seen in commercials, and is visibly present during Disney TV specials.
I think things like the Disney Park game for XBox would only help to further increase people's knowledge of iconic rides at Disney and allow access to those rides for people who may never get to go.
And of course there is a group of people who'd buy anything as long as Disney was slapped in the label. For most parents it would be a "safe" gamble to purchase a Disney related product.
I also look at it this way. If Disney sold these sets exclusively in their parks they'd probably STILL sell VERY well!!
I HAVE been to DL Florida (some time ago granted) and don't think I would recognise many rides. I have almost all the Disney movies and lots of books etc, but that still wouldn't help me recognise most of the rides mentioned.
Haunted Mansion was indeed made into a movie (which again I have seen), but can't say for a second that I would buy a Lego Haunted Mansion set BECAUSE it was a Disney ride, I might buy it because it was a cool Haunted House, but that is different.
Xbox Kinect game is EXACTLY the same as what I am saying of a Lego theme, it WILL bomb over here. I would put everything I own on it. Too much competition from over good games, kids here would not want it and parents wouldn't want to spend £40 on something the kids will play once.
Even the Official Xbox Magazine (that rates almost everything high to sell more) only gives this a 6 out of 10 rating.
The Iconic Castle is something else, and something special, if they made that, I would assume it would have to be a multi thousand piece set, and that would sell like hot cakes. But that is not because of DL, that is because it is an Icon for a massive brand seen everywhere. Oh and I would be one that would buy the castle if it was a huge build that would do the actual thing justice.
Disney and Lego get together and design a series that tells kids and adults they can create their own Disney Park, I think that would gain enough interest (especially if the sets look great and they include some creative Minifig characters).
Kids KNOW Disney and so do parents, I think many people would go and scoop some up on name alone.
If they decided to make a set based on the Peter Pan ride (maybe Mermaid Lagood). Kids wouldn't necessarily have to have ridden the ride to recognize Peter Pan and a set based on him.
They (Disney) already have an entire movie series based on a ride AND in turn already spawned a Lego series.
Mind you, I just love friendly debate, I'm Happy to disagree as well. I just don't feel that people in general need to be spoon fed to find a set interesting or peak their interest.
Disney is greater than all the other Lego licensed sets combined. Period. I am not market researcher or DL employee or global economist, but you really don't have to be one to know this. That is how HUGE Disney is. It is even bigger than LEGO itself. This is why LEGO occupies some small place in the magic kingdom. What MattP is trying to hard to explain is that Disney merchandise are just all over. Bomb or success we are inundated with them, in everything to household goods to video games. He is also correct is saying that kids need NOT have gone to the park to enjoy a LEGO build from it or want it.
Lets just say LEGO does an amuesment park and doesn't call it Disney Land. I still think this will be a huge success seeing that it is kid themed & building of fantasy type structures. Just those two facets alone could make LEGO some big time $$$. Now since you are going to make a amuesment park, why not call it Disneyland?
I am not a big Disney fan like you either, but that is besides the point. I do have to recognize & acknowlegde the big iconic draw Disney provides to the world...let me repeat that...to the world, not to just the USA, not to just England, not to just Denmark, not to just Canada, not to just Japan, but the world.
You talk about the DL castle being to hard to make being multi thousand bricks. I could say the same thing for Hogwarts castle, but LEGO did make it price point large enough to satisfy most fans of LEGO and HP alike. I have repeated myself time and time again in this post that the sets need not be so damn specific that it wouldn't make economic sense. Lego designers can produce sets to satisfy all. Leave the ultra builds to the customizers.
Make Disney minifig's and they will fly off the shelves.
Make Lego models of themepark rides....... not so sure.
And you totally misunderstood my meaning on the castle, I didnt say it would be hard to make, I think the designers would do it easy, but it will take a lot of pieces (it has about 15 spires to start with!!!), which again I am not against, I was actually pointing out that it could be an awesome model.
Anyway, I wish you luck with your idea, clearly from the fact LOTR is coming our way it appears that TLG do listen to us, so you never know, may become reality.
The Haunted Mansion, alone, would be difficult to reproduce in Lego, and make it look presentable, with the rooms and scenes in tact for the reason of the ride stretching beyond the boundry of the park, alone.
I would love a Lego Matterhorn, and a Lego Big Thunder Mountain. Hell, any Lego roller coaster would go great with the merry go round and ferris wheel, but having them built into a mountain would be fantastic.
Fantastic idea with the characters using the same idea as the gorilla suit figure though.
so i am not looking for a full blown replicated haunted mansion or other ride. that would be just to much and too high a price point. Like i said earlier, leave that for the customizers