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Early LEGO Service Packs, Spare Parts Service & Mail Order
LEGO Spare parts service have been around long before LEGO Shop-At-Home began.
Interestingly enough one would expect to find Denmark at the forefront of this. But surprisingly Britain, Ireland and Australia were among the earliest to proved this service via British LEGO Ltd.
My Unofficial LEGO Sets/Parts Collectors Guide chapter on LEGO parts services (60 pages) is one of the largest in my guide. And that's for a good reason... it's very difficult to separate individual Spare Parts service from Service Packs and from Mail-Order. That is partly because different countries handled it differently. In some countries such as Britain, Ireland and Australia... all of these were done exclusively as Mail-Order. This was also how it was done in Italy, Netherlands and other countries. But not Germany... where huge retailer boxes were sitting under or behind the counters at LEGO retailers everywhere.
As I mentioned, Britain, Ireland and Australia seemed to have the earliest service. And that was 1970. Here is a copy of the 1970 UK Spare Parts Service... as Shop-At-Home....
The items at the top of this image were all spare parts pack type items found at LEGO retailers, but the other items were only mail-order. Interestingly enough... these items pretty much were all the specialty parts available from LEGO at that time, and were mostly wheels/steering, train or motor related.
More to come...
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