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Comments
Hospitals do seem to be in short supply, both official sets and MOCs. I wonder why that is?
And a morgue and cemetary I suppose too for completeness sake
1. The seller should have already given away some similar instructions, enough so that the builder can determine if the designer is any good and if the build is likely to be interesting. Or have some history of designing good MOCs.
2. The MOC has to be complicated and/or big enough to require instructions. If I can work it out from one image, I am unlikely to purchase.
3. Parts lists should be made available, so I can tell what the cost will be, or at the very least, the seller should highlight any rare / expensive / out of production parts.
That is all aside from the subject of the MOC obviously has to be of interest to me, and also it has to be a reasonable price. I know MOCs can take a long time to perfect, but if the cost of the parts and the instructions is significantly higher than a similar LEGO set, I know which I am getting.
To add to point 1, I think a way of getting your name out there is to either give the first few MOC instructions away free, or to do it via donation. Some people try to get noticed by selling quite simple instructions for a few dollars or even less. Why bother? It is still a barrier to people building the MOCs. Give them away, and say if you enjoyed them and want to support further similar MOCs, then donate, or use patreon or similar sites. Then once you have a group of fans, you can start charging regularly or do fan-only giveaways on patreon or similar.
I personally think it is unreasonable to expect the designer to build every creation of theirs. Unless the MOC became extremely popular, the money made from instructions would probably not repay the designer for the cost of the parts. It would make it almost impossible for the designer to turn any sort of profit.
https://brickative.shoplo.com/
Also, I like to see a discount for buying more than one MOC from the same seller. "Keep on Bricking" will make several alt builds for one small set (like a car or truck) and then want maybe 4 euros for each one. I'd like a package deal.
But definitely - some free MOCs (can be small), then a low cost for your first paid instructions, then once you have followers, you can charge more.
I'd prefer to buy from someone that actually used the product and knows what they are doing, rather than someone handle turning to maximise output. Personally I don't care if the colours are correct, so long as the structural integrity is tested.
I don't really think there is real money to be made from MOCs unless you are a very well known name, but there is pocket money / hobby money if your designs are good enough.
There's several MOC's where I would not have bought the instructions without the IO file. I saw issues with the build (e.g. too many rare parts, making it stupid expensive), and without the IO file it would have taken too much of my time figuring out how to best substitute those. In addition it's then easy to upload a corrected parts list to BL.
You asked what buyers are looking for. Well, I'm looking for an IO file in case I cannot have 100% confidence the seller has not used expensive parts (for no good reason)/has poorly connected bricks in the build.
Pretty much the only time I'm OK with not having an IO file is in case of an alt build of an official set. No need to worry about part issues there.
All those features don't prevent creators putting MOC's on Rebrickable with rare or even non-existing parts. And it's exactly because I see those inventories that I want the IO files to easily be able to fix issues.
If I see when checking the inventory that it's full of expensive parts, there's 2 possibilities:
A) There's an IO file, so I will be able to adjust the build easily to bring down the cost. Because just looking at the pictures doesn't always show where those parts go and/or whether they are important.
B) There's no IO file, and I ask myself "Is this build interesting enough that I want to go through a frustrating experience, or do I just buy instructions for one of the 1000's of other very interesting MOC's?" Almost guaranteed I just move onto something else.
I love Rebrickable - after Brickset it's the Lego site I visit most often. However there's way too many MOC's on there by people who didn't pay attention to part selection or have only build their creation digitally. This likely results in a poor building experience for me as a buyer, so those MOC's are only worth me paying for if I have the tools to fix it. Otherwise I just don't bother.
Just my 2 cents as a buyer.
I know all about the rare parts thing. Funny story, for a while I only used Rebrickable to help me compile a list of valuable parts, just in case I ever saw a $20 part in $15 woth of bulk lego. I have an entire Stud.io file with over 100 different parts, all worth ridiculous amounts of money.
There may be people not as smart as you and me who need the extra help :)
And I think the front curved displays are created from X4 of the following:
I may be wrong on this, but I do not think the MOC you want to build has instructions. The designer probably just built it for fun. You could try to reverse-engineer it yourself, but it would be quite a lot of work and you would have to design the stickers yourself. If you want to try to build it or message the designer about instructions, I found all the photos here on Flickr.
That window you want is under the Bricklink heading CYLINDER.... in trans-clear...
https://www.bricklink.com/v2/catalog/catalogitem.page?P=30562#T=C
Opps... I see you already may have found it... I can't cancel this comment though... ;-)
A Victorian Gazebo....