@Fireheart I understand that this is an entirely LEGO product. My point was that the reliance on foil reminds me of the large, pre-fab parts that (dis)graced the product line back then.
I like it - I also think it's very little risk to Lego. There are no specialized parts. Each kit has the same parts. The only unique things are the foil prints, which are just that, foil prints.There's no financial outlay for new molds, colors, manufacturing techniques, etc. Just existing parts + some paper/foil.I also think I understand the target market. Normal Lego is still mostly seen as a toy. And while Technic adds nice interactivity, most of it is vehicles or machinery. This is intended for the "adult" executive who wants a talking point on their desk or a homeowner who wants a stylish sculpture on their shelf. The kind of thing you'd see in an Ikea catalogue.
Aanchir said:Even the lifestyle photos on the crowdfunding campaign shows a man and a woman (an implied biracial couple, at that… something that shouldn’t be extraordinary and yet we all saw that embarrassing flap where a biracial family in a Cheerios ad resulted in a disgusting flood of white supremacist complaints on their social media not so long ago) playing with the set together in a peaceful domestic setting.
@SumoLego I thought you were only allowed to buy one?
Frankly, if the project fails, then LEGO refunds our contributions and we all move on.I'm not sure why LEGO would be any different than any other project on Indiegogo. If the project fails, it fails.
I think using an established crowd funding site makes a lot more sense than Lego trying to make their own. Many people on the forum complain about the shortcomings of Lego's retail website, and indiegogo has already worked out how to make a website for this that works. Why divert funds from things Lego is good at, like making Lego sets, to attempt to make something they are not as good at, especially when a working solution already exists? If they had tried to set this up on their own, we'd have a couple of pages of complaints about website issues by now.
I haven't ever done a crowd sourcing item before, so maybe I'm just reading it wrong, but the current status is 510% of 500. Doesn't this mean its fully funded and there won't be any risk of product not shipping/goals not being met/refunds not being processed?
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