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Comments
As far as making choices on which pieces to use, if the set has mostly a particular piece or color, they try to stick with that instead of adding a bunch of different shapes and colors that are difficult to differentiate or hard to find in a pile of bricks. Again, the bottom line usually comes down to make the instructions easier to follow and to add pieces they know are popular or desirable. Note how on the LEGO designer videos the designers almost always point out any special, unique, or new pieces they added in a set because they know LEGO fans would either really like them and they have been asking for them.
For example, I remember how much LEGO fans loved cheese-slopes when they first came out. Everybody wanted them because they are great for detailing. So LEGO started to add them to practically every set and come out with different color variations. LEGO fans loved them! Now that most of us have plenty, some fans started to complain that LEGO might be using them just to up the piece-count, completely forgetting that they are the ones who asked for them in the first place. I never got the sense that there is a conspiracy going on and LEGO is using a particular small piece just to up the piece-count. They are using pieces they know we like.