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Just wondering what's happened with the exclusives, just like everyone else, don't want to pay full.
And just like all the speculation/threads, I witnessed a bit myself. I.e. Asked bout ToO the answer was-We've got about 3 left, the next week another guy tells me... About 17 in the store room!
15% on VIP day will be about the best deal for the foreseeable
even at 15% off it still comes in at $165, a full $35 (17%) cheaper then we can buy it for in the States
so yes, you are fortunate you still get the discounts at all
They also do black friday sales which is normally triple times to points or 10% off but they didnt do that for 2014 not sure if theyll bring it back so I didnt buy anything this christmas except for a sydney opera house. Hoping they bring back triple times the points.
The reasons as I understand it are two-fold. First, to discourage people intentionally damaging the boxes in hopes of it getting discounted. Second, as part of TLG's efforts to get exclusive/hard-to-find sets into the hands of people who build over re-sellers.
Production schedules are worked out way in advance, and run by a completely different branch of TLG than the retail side of things. There's no way that a discount coming up from one specific store would make them go to the factories and change what their doing, if anything it would lead to staff at that specific store getting into trouble.
It sounds absolutely crazy, but there appears to be something to this rumor
Thus, why there was a shortage of Cruisers in 2014, but Cruisers abound in 2015?
Why did Exo-Suit demand prompt TLG to produce another bun?
You think TLG would have cut the production of Galaxy Squad sets in 2015 if they knew the demand would be soft? Of course! But there is no way to make distribution schedules without physically producing sets months in advance.
Whether a store discounts an exclusive set has nothing to do with 'halting' production. It would probably just get the managers fired.
Their goal is to sell product, and not 'penalize' their own customers.
TLG has already made their money on the wholesale.
They sell way too much product to necessarily care how it gets into the hands of consumers.
Why wouldn't TLG care about retailers discounting their product to the detriment of the "premium" brand reputation upon which they have established their pricing?
Good retailers only discount product to make room for new product that sells at full retail. (Or above full retail at TRU.)
(And Lego has been steadily reducing their independent toy retailer channel for the last ten years.)
I don't understand your point on competitors. Larger toy retailers are competition for Lego Retail Stores, but on a national (or global) scale are the main distribution source.
If you're referring to MegaBloks or Kre-O, those get discounted in much the same way at retailers. (Notice that there are no retail MegaBloks stores?) Those products are cheaper because they are not premium product.
Lego is wise to open company retail stores in high sales areas. But that doesn't mean a ton more product isn't sold in the normal retail outlets.
With respect to competitors, large toy retailers may be the main distribution source for LEGO products in general, on both a $ and qty basis. I'm not so sure they are the main distribution source on exclusives.
I do agree that there hasn't been a non-promotional discount program for some time.
(For employees, there are special over-rides that the store manager has to input/authorize for any exclusives.)
Amazon is an exception to this.
A fine point - but taken.
Let me put it this way - TRU, K-Mart, Target, Wal-Mart are not generally in the business of cutting their margins on products to the wholesale cost.