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I came across some Agents news on Hoth Bricks this morning showing the new Agents logo:
(Note: this is translated from French, so its a bit rough)"2014 will mark the arrival of the range Ultra LEGO Agents , which kockamania.hu has unveiled the logo above on his facebook page .
Brought up to the day of the outing 2008/2009 Agents range? New Action / espionage oriented concept? Want trampling flowerbeds Playmobil whose series Top Agents and Top Agents 2.0 are marketed since 2010 and are probably themselves inspired LEGO products Agents?
If I believe the first descriptions of sets 2014 published on Eurobricks , there is a similar content to that proposed by LEGO in 2008/2009: An impressive truck type Command Center , the mechs , planes, etc ...
Color side Black and Lime apparently coast on these new sets, two colors that are also found on some sets of Top Agents range from 2.0 Playmobil.
However, keep in mind that the visuals that are described are from the catalog retailer and are therefore not the final sets that will be marketed versions:
70160 Riverside Raid - 88 pieces
70161 Tremor Track Infiltration - 241 pieces
70162 Infearno Interception - 313 pieces
70163 Toxikita's Toxic Meltdown - 429 pieces
70164 Hurricane Heist - 589 pieces
70165 Ultra Agent Mission HQ - 1048 pieces"
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I've tried to tidy it up a bit:
"2014 will mark the arrival of the LEGO Ultra Agents range, and kockamania.hu has just unveiled the logo for this range on its Facebook page. Is it a revival of the 2008/2009 Agents range? Is it a new action / espionage based concept? Is it an attempt to cash in on Playmobil’s Top Agents and Top Agents 2.0 series, which have been on the market since 2010 and are probably themselves inspired by LEGO Agents products? If I believe the first descriptions of the 2014 sets published on Eurobricks, the content is similar to that offered by LEGO in 2008/2009: An impressive truck-type Command Center, mechs, planes, etc ... As for the colours, black and lime seem to have been chosen for these new sets, two colours that are also found in some sets from Playmobil’s Top Agents 2.0 range. However, keep in mind that the visuals that are described are from the retailer catalogue and are therefore not the final versions of the sets that will be sold”
Good thing you didn't get lost in translation! ;o)
I'm the same as Cheshirecat, I want these to be epic but I too loved the old Agents sets and can't help worrying that they'll be a disappointment...
But the least they could do is keep the color scheme (dark blue, yellow, and silver) as it is a huge part of what makes the set awesome to me. Particularly the silver! ;o)
I've somehow eaccidentally ended up with a second volcano, not sure if I should just make one big one or pass it on...
Dear Universe, pleeeeease PAY me (handsomely) to do something (easy and stress-free).
Ah well, something tells me the universe isn't listening, its long overdue with that totally awesome and stunningly hot galpal I asked for in my teens...
I'd actually settle for only one female agent and one female villain as long as they have defined, interesting personalities.
On a more serious note, I'm hoping they will make some sick cyborg baddies again, those guys were awesome!
That would be so wonderful to have that many females. My girls are really into the HIVE books, so agents has the potential to appeal to all of my kids.
The interaction with the custom app mentioned above is intriguing; it reminded me a bit of the LEGO Digital Box (seen in brand stores) when you point your tablet camera at the completed models and 'stuff happens'.
70160 Riverside Raid £9.99
70161 Tremor Track Infiltration £17.99
70162 Inferno Interception £24.99
70163 Toxikita's Toxic Meltdown £34.99
70164 Hurricane Heist £49.99
70165 Ultra Agents Mission HQ £79.99
The return of the popular and, it seems, successful, Agents theme. However I was very disappointed with them. There was no coherent design or colour scheme that made the previous theme appealing, they were just a mish-mash of odd-designed vehicles in strange colours. The big selling point seems to be not the contents of the sets but an 'augmented reality' mission based app that is activated using codes in the boxes.
(Joking aside, I do agree and I also don't want my kids to spend their childhoods staring at screens instead of running around outside or building Lego)
What we generally see with our kids is that play and electronics can be incorporated together in interesting ways, and with it as a continued toy trend it makes sense that they are trying it.
The question to me, though, is if the sets are just blah vehicles. The largest set might have some interest for my son, but it will really all come down to what specials features the set has. For my girls it is going to come down to if they tied anyone male minifigs in,a and if they can use the line as a backdrop for the HIVE books.
I'd have to agree with Huw's comment in his round up that the sets were a bit of a mish-mash. For me the biggest disappointment was the seeming lack of any strong design DNA running thorugh the sets - as others have stated, the dark blue and silver 'identity' of the original sets was great, and the sets we saw yesterday seemed to lack a similar focus.
Of the models, the Command HQ was the highlight I think - big and menacing with a trailer that completely opened up and a clever unhitching mechanism - although whether what I saw will be the production design is anybody's guess.
Some nice touches in the other sets, but as a whole, nothing that really grabbed me.
We had Space Police III, then Alien Conquest, then Galaxy Squad, now this...
It seems they just toss out some random sets at various price points each year without much thought.
Did I miss something?
Personally, I like the one-off themes simply because they're something different. The longer-term themes like Chima, Ninjago, and to some extent Star Wars, get tiring because it's more of the same.
Many people seemed to like it, but I was never a fan :o)
For Agents right now, I am preparing to be disappointed based on the set names. The headquarters has some promise.
I think there's a certain degree of cannibalising of their own sales across these themes. A consumers budget doesn't increase in line with TLG output, so a new one-and-done theme is always the most likely to suffer the most, especially as the number of ongoing themes grows, which will account for much of the resident lego-fan's budget/allowance.
Right now we have Star Wars, Super Heroes, Hobbit, Ninjago, Chima, Turtles, Friends, etc. Not to mention seasonal winter village, modulars, trains.
If you're a fan of several or more of these, your budget for the new one-and-done themes is limited (if not already wiped out completely, in a productive year), and as a person is unlikely to suddenly abandon an existing collection, the difficult decision is usually 'I like it, but i'm going have to skip it'.
In short, it's in TLG's interest to get people better paid jobs! Cos' we'd all spend even more of that income on more Lego! :oD
Agents is always good for some more interesting minifig pieces.
The quote is in reference to the LEGO Ultra Agents theme and accompanying app:
"Lego announced a number of exciting products on its stand at Toy Fair 2014, one of which was a new refreshed Ultra Agents collection.
The collection comes with a range of new minifigs, along with a truck that expands into a HQ and features other vehicles within it.
There is also an app that uses augmented reality to bring the minifigs to life and give you missions to complete. Build the product, download the free app and follow the commands to complete the mission and find out who the bad guy is."
If only they'd do that with more Agents sets, giving it a M.A.S.K. appeal. That would be sweet. A 1957 Chevy-to-Tank combo ... yes, please.