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Looks like there might be a few new parts for @caperberry to play with though!
Looks like it's going to be some kind of cartoon. Googling it comes up with, rather surprisingly, absolutely nothing at all. However, going beyond Google I do believe there is a domain name registered: https://mixels.com/ although there's nothing on there yet either.
Well maybe not but they still look awful...
Domain Name: MIXELS.COM
Registrar: CSC CORPORATE DOMAINS, INC.
Whois Server: whois.corporatedomains.com
Referral URL: http://www.cscglobal.com
Name Server: NS1.TIMEWARNER.NET
Name Server: NS3.TIMEWARNER.NET
Name Server: NS5.TIMEWARNER.NET
Updated Date: 20-jun-2013
Creation Date: 02-jul-2008
Expiration Date: 02-jul-2020
CSC (Corporation Service Company) is a company which, amongst many many other things, registers domain names on behalf of large corporations.
Time Warner, as I'm sure most people will know, is an American film and TV company with subsidiaries including HBO, Warner Bros, CNN, DC Comics, Hanna-Barbera, and, oh look, Cartoon Network.
Oh and as well as mixels.com, there's also mixels.org, mixels.net, and for those who can't spell, mixles.com too.
Also VERY interested as to what the IP is and who owns it, whether it has come to LEGO via Cartoon Network or vice versa, were TLG involved from the early stages of character development etc...
Thanks @Shadowedge! I can't see any new parts at first scan, @Paperballpark, but immediately spotted a new element I imagine many of you also did - part 6064 in yellow. Looking forward to this.
Oh and I'd be pretty certain that it's a CN/TW IP, with TLG tagging along for the ride (and possibly involved in the design, given the reveal of the sets before the cartoon!). The website almost certainly wouldn't have anything to do with TW if it was TLG's IP.
Wow, so many acronyms!
Saw a tweet describing them as 'mix & match' sets... whatever that means.
Good spot. I agree I think this will "exist" as a TV show, substantial online content and in reality as LEGO sets. Maybe not even a TV show, given they can't show programmes based around kids' products in many countries incl. UK. And I swore TV's a dying medium? ;O)
Anyone care to guess what the little red guy's eyes are printed on? A Belville ball with stud? Technic ball joint? New part??
These little guys remind me or the robots from #3835 Robo Champ, with interchangeable parts.
Angry robo guy looks very metallic in the LEGO artwork, but seriously would they make all those parts in metallic colours? But even if the 'slipper' (1x2 plate with 45 deg slope) is light bley, I'm excited.
As are red robot guy's white clawed toes...?
Plenty of mileage in all those new parts! While the actual models do not appeal to me, those brand new parts certainly do.
It's funny that AFOLs have gone ahead and compared a purely-imaginative System theme to Ben 10 and Galidor. It's far more like X-Pods than either of those. In any event, I think mech builders will embrace these for the new socket elements.
Not sure if these will ever gain mainstream acceptance from AFOLs (lately I've been losing faith in the ability of the AFOL community to accept anything that doesn't fit a particularly myopic set of preconceptions), but I'm glad at least some people can appreciate them for what they are.